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Dashboard view
Campaign review · Slide 0
At Risk and Behind Schedule
Product Review Data
Comparison with On Track products using Sales Navigator available data, Total data in DB, premium funnel coverage, and Published reviews.
Top numbers · Slide 1
Counts, funnelled records, and premium coverage
Included rows: Status = Solicit and Pacing = At Risk or Behind Schedule. Published-review blanks are counted as zero.
Audience vs published · Slide 2
Prospect pool and published review averages
At Risk + Behind compared with On Track. Prospect pool uses the median; Published reviews uses the arithmetic mean.
At Risk + Behind— products
Median prospect pool—
Average published—
vs
On Track— products
Median prospect pool—
Average published—
Calculating the audience comparison…
The calculation · Slide 3
Funnelled records, published reviews, and yield
Results per 100 funnelled = Published reviews ÷ Total data in DB × 100.
—records funnelled
→
—published results
→
—results per 100 funnelled
—records funnelled
→
—published results
→
—results per 100 funnelled
—fewer results per 100 funnelled records in the focus group
Takeaways · Slide 4
Summary of calculated values
- Calculating takeaways from the live campaign sheet…
Calculation rules
Status = Solicit · Blank Published reviews = 0 · No weighting by product size
Current sourcing · Slide 5
Current sourcing methods
The campaign sheet reports combined outcomes and does not contain results by sourcing method.
Audience discovery and targeted outreach.
Reach into relevant professional communities.
Prospecting by company technology footprint.
Expansion from known-fit reviewer profiles.
Method list supplied by the program team. No method-level volume or conversion fields are available in the Products tab.
Focus products · Slide 6
At Risk and Behind Schedule products
Loading products…
| Product | Pacing | SalesNav pool | Funnelled | Published | Premium funnelled |
|---|---|---|---|---|---|
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Scroll inside the table to see all products.
Review volume · Slide 7
Monthly reviews by channel
CallCenter
PeerAnalyst
—Total reviews
—CallCenter
—PeerAnalyst
Loading uploaded review data…
Filters: product_color = Yellow or Grey; Rocket sources only; channels = CallCenter or PeerAnalyst. September 2026 is excluded.
Review volume · Slide 8
Monthly unpublished rate
Unpublished rate = unpublished reviews ÷ total reviews.
Unpublished rate
Filters: product_color = Yellow or Grey; Rocket sources only; channels = CallCenter or PeerAnalyst. Unpublished = published is false and published_date is populated. September 2026 is excluded.
Discussion · Slide 9
What are the next steps?
Discussion · Slide 10